Health Reform: The Imact on American Innovation

Posted on December 18th, 2009 in Social Media | Comments Off

This week the NY Times explores how failing to pass health reform will have an impact on innovation — and archetypal Silicon Valley startups. In the cradle of American innovation, workers are ma…

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Health Reform: The Imact on American Innovation

Social Media Certification: Perception and Reality

Posted on December 9th, 2009 in Social Media | Comments Off

An interesting conversation emerged on Olivier Blanchard’s blog this week around the subject of social media certification. He was rather critical of the International Social Media Association bec…

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Social Media Certification: Perception and Reality

Social Media Snake Oil from Brito’s Perspective

Posted on December 8th, 2009 in Social Media | Comments Off

A lot of chatter online this week about social media snake oil here, here and a heated, yet insightful discussion going on over here. I thought I would do what I do best and chime in on the conversa…

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Social Media Snake Oil from Brito’s Perspective

Are You Ready for the Personal Branding Cloud?

Posted on November 29th, 2009 in Social Media | Comments Off

Last week I shared with you how to sync up your Twitter and Linkedin profiles to help promote your personal brand. This week I will take a look at Linkedin and their announcement to open the Linkedi…

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Are You Ready for the Personal Branding Cloud?

You Need to Answer, Who Are YOU in 2010

Posted on November 22nd, 2009 in Social Media | Comments Off

In 2010 Marketers and PR professionals must resolve their personality crisis. It is an issue that Age Ad editor Ad Age Editor Jonah Bloom highlighted at the ANA Conference this week in this 3 minut…

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You Need to Answer, Who Are YOU in 2010

The Chicken and Egg Problem With Social Media Hiring

Posted on November 13th, 2009 in Social Media | Comments Off

Some great posts this week about hiring for social media jobs: one by Amber Naslund and one by Tom Humbarger.My favorite quote from Tom’s post:”There are only so many social media gurus and rockstars …

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The Chicken and Egg Problem With Social Media Hiring

Social Media World Forum #smwf

Posted on November 12th, 2009 in Social Media | Comments Off

I had the opportunity to present at the Social Media World Forum earlier this week. I talked about Actionable Listening on the Social Web and highlighted a few case studies; one from Starbucks and the…

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Social Media World Forum #smwf