Text Mining techniques can be used to identify specific words that are correlated with Twitter accounts having high or low popularity. This can be done in two ways : (1) By analyzing the text of the...
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Twitter Analytics : These words may be affecting your popularity
Shutterstock As we’re learning, many updates on Twitter, Facebook and other social networks are actually invitations for answers regarding brands. We’ve also discovered that 44% of users readily sh...
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Socialized Media: The Powerful Effects of Online Brand Interaction
Brian Solis reminded us that the NFL has effectively banned Twitter use by anybody at a stadium on Game Day. But that doesn't keep big companies, small businesses and guerrilla marketers who use Twitt...
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9 Tips for Maxing Twitter Advertising During NFL Prime Time
Last week I shared with you how to sync up your Twitter and Linkedin profiles to help promote your personal brand. This week I will take a look at Linkedin and their announcement to open the Linkedi...
My influence score is 7, or so says Klout. Klout says it measures influence across the social web. To sign up, you enter your twitter ID, so your Klout score is based on your impact there. Klo...
I read Brian Solis' post "On Twitter and Social Networks, Brands Benefit from Conversations," with interest. One, because he described some recent research on people recommending products within socia...
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Where Brands Can Engage Customers On Twitter And Social Networks
By the time my loyal RSS readers will see this, I'll be on my way to meeting Biz Stone, co-founder of Twitter, visiting Israel for a quick 24 hours, keynoting The NETWorking event, the Alumni event of...
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Biz Stone in Israel today... #bizil