There would be something seriously wrong if this chart from Marketing Sherpa showed something different, but it confirms that so-called social marketing budgets are set to rise across just about eve...
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‘Social marketing budgets’ on the up but blogger relations not a quick hit
What follows is the unabridged version of my current post on Mashable, “Twitter’s Most Influential Topics of 2009.” As we ring in the New Year and usher in twenty ten, let’s take a moment to refle...
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The Most Influential Conversations on Twitter in 2009
Fascinating study done by Northrup Grumman Corporation for the US government’s US-China Economic and Security Review Commission about the Chinese government’s Cyberwar capability. In fact, it pre...
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How To: Hack like China’s Government
According to an online survey conducted by Bazaarvoice and The CMO Club of 133 chief marketing officers, 62% of respondents said they would boost their social media budgets next year. The CMOs p...
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Social media survey: 62% of CMOs plan to boost social media budgets for 2010
Source: Shutterstock With a $1 billion valuation, Twitter is becoming, according to Co-Founder Evan Williams, an information network, a practically priceless exchange for connections, information,...
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Twitter Economics
That’s according to the Pew Internet & American Life project, which looked at generational differences online. Apparently, Internet surfers aged 33-72 are ’significantly’ more likely to check out...
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Aged 33+? You are more likely to check out God and the Government online
Or at least those of us in UK marketing are. This is according to a survey by Polylooks, which offers ‘royalty free stock photos’ (hmmm). Polykooks found that among UK marketing, PR and publi...