Source: Shutterstock With a $1 billion valuation, Twitter is becoming, according to Co-Founder Evan Williams, an information network, a practically priceless exchange for connections, information,...
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Twitter Economics
Source: Shutterstock Forrester recently released a new report tracking the future of US interactive marketing through 2014. Authored by Shar VanBoskirk, with Christine Spivey Overby, Niki Scevak, ...
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The Future of Interactive Marketing
Source: Shutterstock (edited) Social Media is rooted in relationships, the dynamic interaction and collaboration between real people. We learned and continue to learn how to communicate in publi...
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The Evolution of A New Trust Economy
Source: Shutterstock A recent study revealed 20 percent of tweets published are actually invitations for product information, answers or responses from peers or directly by brand representatives. ...
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On Twitter and Social Networks, Brands Benefit from Conversations
Source: Shutterstock Prior to leaving Forrester to join Altimeter Group, Jeremiah Owyang, along with Josh Bernoff, Cynthia N. Pflaum, and Emily Bowen, published a report that attempted to bring t...
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The Future of the Social Web
Source: Shutterstock As consumers, I think you’ll agree, prior to making any decision purchase, most of the time, our journey begins with a combination of online search and real world conversation...
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Social Media Accounts for 18% of Information Search Market