Over the past two years there’s been a raft of research showing that women are increasingly more active than men in social media…for example last year there was the Rapleaf study showing that women ...
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Study shows women dominate on social networks
For the past 7 months or so, the #socialmedia chat has focused on what social media can do for businesses. We’ve covered b-2-b and b-2-c, we’ve looked into how social media affects internal departm...
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This weeks #socialmedia Tweetchat topic: The Impact of Social Media in Government
I've seen a bunch of posts bubble up over the past few days that are really sparking my curiousity about what is really going on with Twitter, so I need to do a little brain dump. Bear with me.Insight...
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Is Twitter a Complex Adaptive System?
As social media has grown in acceptance within companies over the past few years, one debate never seems to go away – whether agencies should be involved in social media communications, or whether t...
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15 Ways PR Agencies Can Help Companies With Social Media