There’s an App for That: Mobile is the Next Frontier for Brand Engagement

Posted on December 7th, 2009 in Social Media | Comments Off

Source Mobile phones are rapidly emulating the capabilities of desktop and notebook PCs, serving as one of the three screens of the Golden Triangle that captures a bulk of our attention and interac...

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There’s an App for That: Mobile is the Next Frontier for Brand Engagement

5 reasons why other people will spread your personal brand

Posted on December 5th, 2009 in Social Media | Comments Off

I was part of a panel (with Claire Celsi, Nathan T. Wright & Dr. David Bulla) talking to journalists about personal branding this morning. Part of my message was that it's fine and dandy to hav...

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5 reasons why other people will spread your personal brand

Street Vendors Use Twitter To Find Social Customers

Posted on December 3rd, 2009 in Social Media | Comments Off

Guest post by Dorine Sinigaglia   Dorine Sinigaglia Recently, I noticed a friend of mine following a food truck company on Twitter. Call me old-fashioned, but I didn’t even know food trucks were...

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Street Vendors Use Twitter To Find Social Customers

9 Tips for Maxing Twitter Advertising During NFL Prime Time

Posted on November 29th, 2009 in Social Media | Comments Off

Brian Solis reminded us that the NFL has effectively banned Twitter use by anybody at a stadium on Game Day. But that doesn't keep big companies, small businesses and guerrilla marketers who use Twitt...

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9 Tips for Maxing Twitter Advertising During NFL Prime Time

Tweet Your Weight. Has Social Media Gone Too Far?

Posted on November 13th, 2009 in Social Media | Comments Off

Here is a sure sign that something may be happening. As reported in the Los Angeles Times, a French company, Withings, has equipped a bathroom scale with wifi so you can send you weight and body fat...

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Tweet Your Weight. Has Social Media Gone Too Far?

Social Media and College Football Nirvana

Posted on November 12th, 2009 in Social Media | Comments Off

Along with millions of other Americans, I enjoy following college football.  My team?  The Nebraska Cornhuskers.   I recently attended a game in Lincoln and couldn’t help noticing (and evaluatin...

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Social Media and College Football Nirvana

Carriers That Don’t Innovate Beyond Voice Have a Death Wish

Posted on November 10th, 2009 in Social Media | Comments Off

TechCrunch reported this morning that Jajah, a provider of online voice services, is likely in the middle of a bidding war to be acquired. The suitors rumored to be Microsoft, Cisco, and O2. The a...

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Carriers That Don't Innovate Beyond Voice Have a Death Wish