In my tweetstream recently I saw an interesting question about the difference between communication and conversation in social media. It was an interesting question to consider, because of the diffe...
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Communication is Marketing... Conversation is Intimate... Too Intimate for Marketing?
Toby Bloomberg and I are collaborating on a post about the transparency of content writing and social media engagement for client social media channels. Bloggers have long discussed the importance of...
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Agency Transparency On Client Social Media Channels
I read this post yesterday and feel like I'm living in some kind of parallel universe since them. There are scads of comments but not one person seems to be concerned with the following passage:"I sti...
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The Recession Isn't What's Wrong With Blogging...Paid Reviews Are What's Wrong...
On Monday evening, I tweeted the following: @PeterHimlerMarch shipping date. Price of $1K. My my. How unApple-like for new product details to leak in advance of the launch.8:43 PM Jan 4th from Power ...
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Anatomy of a Controlled Leak
UPDATE: We just launched our Fortune 100 Twitter list. Feel free to follow it or any of our lists mentioned below. We talked recently about the Twitter lists set up by My Creative Team. Are you u...
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8 Ways To Use Twitter Lists
Before the holiday break we started off with a high level introduction to social CRM. If you haven’t read that post please do so. Today I want to address the topic of automation. CRM stands for c...
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Should Social CRM be Automated?
I rarely put posts up where I talk about myself, but this will be the exception. That’s because from today I’ve got a new job. The former digital division of Cow has been hived off into a sepa...
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Hello Rabbits!