Acme Blog Reviews » digital

A Framework for Social Media in Crisis Management

Wed, 13 Jan 2010 06:43:26 +0000

This presentation which I and Jamie Moeller delivered recently through our partnership with the Wall Street Journal (and thanks to Thomas Crampton), offers a solid framework for Digital Crisis Manag...

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A Framework for Social Media in Crisis Management

Social media needs fewer rockstars, and more rockstar ideas

cgseo — Sat, 26 Dec 2009 20:07:00 +0000

Last week at the Marketing Profs Digital Marketing Mixer, I was struck at how many amazingly deep and brilliant conversations I had with so many people. Well this is to be expected, you might say, w...

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Social media needs fewer rockstars, and more rockstar ideas

TweetLevel – Twitter Analytics @ Edelman

cgseo — Fri, 13 Nov 2009 10:02:00 +0000

Edelman sure has been active over the last day – yesterday they released a Digital Brand Index with Brandtology and today …. TweetLevel. It’s interesting that Edelman comes up with it’s own Twitt...

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TweetLevel – Twitter Analytics @ Edelman

Edelman-Brandtology Digital Brand Index

cgseo — Wed, 11 Nov 2009 08:15:00 +0000

For the first time, we have some quantitative measure of how much and where certain technology brands are discussed online. The Digital Brand Index is a joint effort by Edelman and Brandtology and m...

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Edelman-Brandtology Digital Brand Index

Social Media Balancing Act: Sentiment vs. ROI

cgseo — Wed, 28 Oct 2009 01:40:00 +0000

George Beckenstein of Digital Media and Social Marketing Strategist recently wrote an interesting post on how business used to be conducted. He noted that anyone you did business with lived in your ...

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Social Media Balancing Act: Sentiment vs. ROI

Marketing Profs Digital Marketing Mixer : Day One… Twitter Success Stories

cgseo — Thu, 22 Oct 2009 15:28:00 +0000

My brain is full of social media and marketing goodness from the Marketing Profs Digital Mixer, but I wanted to give you my takeaways and thoughts from Day One.The day for me started with the Blog Hot...

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Marketing Profs Digital Marketing Mixer : Day One... Twitter Success Stories