Posted on January 11th, 2010 in Social Media | Comments Off
A Manifesto for Social Business | CustomerThink – CRM, CEM & Social Media This is a great post; a couple snippets: “It’s not about ‘influencers’ per se, but the social networks in which influe…
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Doing business in a social world
Posted on January 9th, 2010 in Social Media | Comments Off
I’m reading Paul Greenberg’s CRM and the speed of light, just getting into the second chapter where he discusses various CRM related terms. Including VRM, Doc Searls’ baby, the idea of vendor relation…
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Finding The VRM (Vendor Relationship Management) In Paul Greenberg’s CRM Book
Posted on January 6th, 2010 in Social Media | Comments Off
Before the holiday break we started off with a high level introduction to social CRM. If you haven’t read that post please do so. Today I want to address the topic of automation. CRM stands for c…
Excerpt from:
Should Social CRM be Automated?
Posted on December 16th, 2009 in Social Media | Comments Off
A few weeks back I had an opportunity to speak with CRM Magazine’s Lauren McKay for an article she wrote on Intuit’s latest incarnation of Customer Manager. I wasn’t the biggest fan of Intuit’s orig…
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Intuit’s Customer Manager: Meat & Potatoes for Traditional Small Businesses
Posted on December 16th, 2009 in Social Media | Comments Off
A few weeks back I had an opportunity to speak with CRM Magazine’s Lauren McKay for an article she wrote on Intuit’s latest incarnation of Customer Manager. I wasn’t the biggest fan of Intuit’s orig…
Read more from the original source:
Intuit’s Customer Manager: Meat & Potatoes for Traditional Small Businesses
Posted on November 12th, 2009 in Social Media | Comments Off
Over the past year or so I’ve had the great opportunity to participate in a number of events on the topic of Social CRM. I’ve been to New York (five times..and going back two more times), Boston (twic…
Link:
Talking Social CRM In My Backyard: Sage Summit Comes to Atlanta – A #SCRM Joint
Posted on November 4th, 2009 in Social Media | Comments Off
A couple weeks ago I published the “Social CRM: let’s not dilute the term to death” post that generated great conversation through comments & Twitter; each of those comments prompted new ideas and c…
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Social CRM: is about the intention & methods and not only the tools