A Manifesto for Social Business | CustomerThink - CRM, CEM & Social Media This is a great post; a couple snippets: "It’s not about ‘influencers’ per se, but the social networks in which influe...
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Doing business in a social world
I'm reading Paul Greenberg's CRM and the speed of light, just getting into the second chapter where he discusses various CRM related terms. Including VRM, Doc Searls' baby, the idea of vendor relation...
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Finding The VRM (Vendor Relationship Management) In Paul Greenberg's CRM Book
Before the holiday break we started off with a high level introduction to social CRM. If you haven’t read that post please do so. Today I want to address the topic of automation. CRM stands for c...
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Should Social CRM be Automated?
A few weeks back I had an opportunity to speak with CRM Magazine's Lauren McKay for an article she wrote on Intuit's latest incarnation of Customer Manager. I wasn't the biggest fan of Intuit's orig...
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Intuit's Customer Manager: Meat & Potatoes for Traditional Small Businesses
A couple weeks ago I published the “Social CRM: let’s not dilute the term to death” post that generated great conversation through comments & Twitter; each of those comments prompted new ideas and c...
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Social CRM: is about the intention & methods and not only the tools