Warning: This post involves self reflection. If you’re looking for PR or social media best practices, check back in a day or two when normal service will resume. Change can be tough. Change at home...
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The Discomfort of Improving
by Josh Bernoff Where do you go when you need the answer to a question? While writing the first chapter of Harnessing the Groundswell, I wanted to cite a case -- a movie that recently tanked d...
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Google search vs. Twitter search vs. your own personal groundswell
I woke up yesterday thinking about trust — as it pertains to the way I look at the world, the way I lead Brains on Fire and the work we do for our clients. I spent a bit of time of in November a...
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Trust...
UPDATE: We just launched our Fortune 100 Twitter list. Feel free to follow it or any of our lists mentioned below. We talked recently about the Twitter lists set up by My Creative Team. Are you u...
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8 Ways To Use Twitter Lists
Image by austinevan via Flickr A good friend of mine started a new job for the new year – working in social media for a UK charity. She asked me what reading I could recommend for somebody looking to...
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Essential reading for online community managers
At the end of the last decade we saw Amazon snap up Zappos for $928 Million. Combining two of the most customer focused organizations I am aware of on the web and making one of the most powerful cus...
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2010 – Welcome to the Age of Customer Service
I’ve been waiting to wade in on this whole Twitter lists discussion so I could watch and see what people do with it. I already use my own lists extensively in Tweetdeck and Seesmic to sort my conne...